Our pet tags are made from several materials, each offering different benefits for durability, appearance and comfort.
Stainless steel
Highly durable and resistant to rust, tarnish and fading. Stainless-steel tags are an excellent choice for active pets and regular exposure to water because they retain their clarity and integrity over time. Shop stainless-steel pet tags.
Aluminium
Lightweight and available in many colours, aluminium is popular for smaller pets. Anodised aluminium is harder and more durable than plain aluminium, although it is still less robust than stainless steel. Shop aluminium pet tags.
Brass
Brass has a classic look and is sturdy, but it is a softer metal that can tarnish and may need occasional polishing. It is less suitable for pets that are frequently exposed to water. Shop brass pet tags.
Zinc alloy and brass designs
Design and glitter tags often use zinc alloy, brass or a blend of metals, with an epoxy coating on the front for added durability and style. Shop design and enamel pet tags.
Special features and attachments
Some tags include decorative crystals or a QR code protected by epoxy for digital identification. Strong steel or brass split rings help keep the tag securely attached to the collar.
| Material |
Key features |
| Stainless steel |
Most durable, rust-resistant and suited to active or outdoor pets |
| Aluminium |
Lightweight and colourful, but less durable than steel |
| Brass |
Classic and sturdy; can tarnish because it is a softer metal |
| Zinc alloy / brass |
Common in design tags and often epoxy-coated |
Choosing the right material depends on your pet's size, activity level and your style preferences.
